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Scandinavian city life can be harder on your skin than anything else, especially during the long winters when the air is cold and extremely dry. Add to this, a good portion of urban air pollution trapped on street level by the temperature inversion - and there's your perfect recipe for skin disaster.

 

In other words Scandinavia is the ideal arena for testing skincare products. The Recipe for men skincare line was tested and developed in Sweden under the hardest conditions possible. The result is a groundbreaking new skincare line with exceptional moisturizing and protection properties.

Recipe for men is pure hydration and energy for your skin. The formulations are based on the best quality ingredients available in the world and the actives are carefully selected to fit men's needs. Oil-free textures guarantee quick absorption and minimize shine.

Conceptually Recipe for men stands for logical skincare and no fuss. Innovative, functional packaging and highly descriptive names make the products easy to understand and use. You are not being told that they will "reduce wrinkles by 70 percent" or give your career a giant boost. However, that Recipe for men will make your skin look and feel much fresher and smoother, no matter how though a life you live. And that's what great skincare products are supposed to do.